Marketing News, New Products

Calvin Klein Fragrances Introduces CK One Essence

Crafted by master Perfumer Albero Morillas of DSM-Firmenich, the new fragrance is amplified with double the concentration of the original eau de toilette.

Calvin Klein, Inc., part of PVH Corp., and Calvin Klein Fragrances, a division of Coty Inc. has launched CK One Essence. Billed an “intensified, premium take” on the original scent – which launched 30 years after the introduction of the original CK One – CK One Essence pays homage to the original fragrance’s olfactive DNA and celebrates its cultural legacy, per marketers. Crafted by master perfumer Alberto Morillas of DSM-Firmenich – the perfumer behind the original CK One fragrance – to f...

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